The Authority Edge

Brand strategy, website design insights, and SEO + GEO moves that help your business get found, trusted, and chosen.

Diane Whiddon 3/28/23 Diane Whiddon 3/28/23

Rethinking Traditional Marketing Terms

How you think about marketing influences how you do it. Change it up from being just another chore.

Diane Whiddon 2/27/23 Diane Whiddon 2/27/23

Your best SEO strategy will involve some version of two overall strategies: On-Page SEO (which includes Technical SEO) and Off-Page SEO.